A National Honor for a Small-Town, Family-Owned Dealership
At Chadron Motor Company, we’ve always believed that small-town values and big-time service go hand in hand. That’s why we are incredibly proud to announce that Bobcat of Chadron has been named to Bobcat’s 2026 Construction Dealer Leadership Group - a recognition reserved for the top-performing Bobcat dealers across all of North America.
For a family-owned business rooted right here in the Nebraska panhandle, this honor represents something bigger than awards or rankings. It reflects the trust of our customers, the dedication of our employees, and the commitment our dealership has maintained for generations.
What This Recognition Means
Every year, Bobcat Company evaluates dealerships across the U.S. and Canada through its Dealer Performance Review, a comprehensive scoring system that measures:
- Operational excellence
- Customer satisfaction
- Market leadership
- Product support
- Overall business performance
Only 16 dealerships earned a place in the 2026 Construction Dealer Leadership Group and Bobcat of Chadron is one of them.
“We may be located in a small town, but our team works every day to deliver service that competes at a national level,” said Joel Wasserburger, Owner of Bobcat of Chadron. “This recognition wouldn’t be possible without our hardworking employees, loyal customers, and the Chadron community we’re proud to serve.”
A Win for the Entire Chadron Motor Company Family
Bobcat of Chadron is part of the Chadron Motor Company network, a family-run business with deep roots in western Nebraska and a long history of serving ranchers, builders, landowners, and contractors throughout the region.
Our dealerships have always operated under a simple philosophy:
Take care of your customers like neighbors, not transactions.
This recognition from Bobcat reinforces that approach. When a family-owned dealership in a rural community is named among the very best in North America, it shows what local commitment can achieve.
Why Dealer Leadership Group Status Matters to Customers
Being part of Bobcat’s 2026 Construction Dealer Leadership Group is more than a badge of honor; it means real benefits for the people who rely on us.
1. Early Access to New Equipment & Technology
Dealer Leadership Group members play a strategic advisory role with Bobcat. We provide field insights and product feedback that shape future innovations. That means our customers get early exposure to the next generation of compact loaders, attachments, and technology solutions.
2. Better Supply Chain & Inventory Support
High-performing dealerships often receive enhanced allocation opportunities, helping us keep the most popular machines in stock even during high-demand seasons.
3. Elevated Service & Support Standards
This recognition confirms that our service department, parts team, and field support meet or exceed the highest benchmarks within Bobcat’s dealer network.
4. A Long-Term Partner You Can Count On
Awards come and go, but consistency matters. Many of the dealerships recognized this year were honored for consecutive years including Bobcat of Chadron. That’s a testament to performance that isn’t a one-year spike - it’s built into how we operate every day.
Who Else Made the List?
Bobcat recognized 16 dealer organizations across the U.S. and Canada, including operations in Hawaii, New York City, Ontario, Colorado, Indiana, and beyond. We’re proud to stand among them and especially proud to represent rural Nebraska on a list that spans the entire continent.
Celebrating at CONEXPO-CON/AGG 2026
Dealerships were recognized in Las Vegas at CONEXPO-CON/AGG 2026, where Bobcat unveiled the latest evolution of compact loaders and new technology advancements. As part of the leadership group, Bobcat of Chadron will continue providing direct feedback and field insights that help shape what comes next.
Thank You, Chadron & the Surrounding Communities
This accomplishment belongs to our entire region.
To our customers: thank you for trusting us with your equipment needs.
To our employees: your dedication puts us on the map.
To our community: your support makes everything possible.
We are honored to represent western Nebraska at a national level and we’re excited to continue providing the machines, service, and support that help our customers build what matters.
Visit Bobcat of Chadron
Whether you’re running a construction company, maintaining acreage, or managing ranch land, our team is here to help you find the equipment you need to get the job done right.
Explore our inventory and services at:
www.bobcatofchadron.com
or visit the Chadron Motor Company home site:
www.chadronmotors.com
